Meet the team
Meet the people behind the franchise network.
Behind Rec Alley franchising is a team focused on helping owners launch, grow and feel supported. From operations and training through to marketing, recruitment and business support — this is who you'll be working with.
The franchise team
A team committed to your success from day one.
Our people are what make the Rec Alley franchise model work. Experienced in operations, community building, training and business support — the team behind the network is here to help you build something extraordinary.
OZ
Franchise lead and co-founder
Franchise lead
Oz
Rec Alley Franchise Vision & Strategy
Oz leads the Rec Alley franchise vision, bringing together strategy, operations and a strong belief in community-focused business ownership. His focus is on building a network of owners who are supported, connected and ready to create meaningful local impact.
Rec Alley franchising is about creating a network of owners who want to build strong businesses, support local families and bring positive movement experiences into more communities.
With deep experience in gymnastics, children's activity programs and business development, Oz understands what it takes to open and grow a Rec Alley location — and is committed to making sure every franchise owner has the support they need to succeed.
Franchise vision and strategy
shaping how the Rec Alley franchise model grows across Australia
Owner support and relationships
building genuine partnerships with franchise owners from first conversation to long after launch
Community and brand direction
ensuring the Rec Alley experience remains consistent, purposeful and genuinely valued by families
What drives us
We build a network of owners who are supported, connected and ready to create meaningful local impact.
The franchise team exists for one reason — to help franchise owners build strong, sustainable businesses that genuinely serve their communities. Every decision we make about the support model, the systems and the network is made with that goal in mind.
Joel
Operations & Franchise Delivery
Franchise lead
Joel
Rec Alley Operations & Franchise Delivery
Joel brings operational knowledge, industry experience and a practical understanding of what makes Rec Alley work day to day. His role supports the systems, standards and delivery that help franchise owners create a consistent Rec Alley experience across every location.
The day-to-day experience a family has at a Rec Alley location is everything. My job is to make sure every owner has what they need to deliver that consistently.
Joel works directly with franchise owners through training, setup and the ongoing operational questions that come with running a busy children's activity centre. He understands the practical realities of operating a Rec Alley location and brings that knowledge directly to the people who need it.
Operational systems and standards
building and maintaining the systems that help every Rec Alley location run with clarity
Franchise owner training
pre-launch training and ongoing operational guidance for owners and their teams
Program delivery and quality
ensuring the Rec Alley customer experience is consistent, high-quality and genuinely valued
The wider franchise support team
A full team working to help your business succeed.
Beyond Oz and Joel, the Rec Alley franchise network is supported by a dedicated team covering marketing, training, recruitment and business operations.
Marketing & launch support
Brand & campaigns
Campaign templates, brand assets, launch strategy and ongoing marketing guidance to help you build awareness and fill your programs from day one.
Training & program delivery
Curriculum & coaching
Pre-launch training in operations, programs and customer experience — plus ongoing program development to keep your offering fresh and compelling.
Recruitment support
Hiring & onboarding
Guidance on finding, interviewing and onboarding the right team for your location — the people who will deliver the Rec Alley experience every day.
Business operations
Systems & processes
Operational systems, scheduling tools and process guidance to help your business run smoothly — so you can focus on leading your team and serving families.
Site selection & setup
Location & fit-out
Expert guidance on evaluating locations, understanding lease requirements and setting up your space to deliver the full Rec Alley experience.
Owner network
Community & connection
Facilitated connections across the owner network — so you can learn from, collaborate with and grow alongside every other Rec Alley franchise owner.
How we lead the franchise network
Principled, practical and genuinely invested in your success.
The way the Rec Alley franchise team operates reflects what we believe about business — that the best results come from genuine support, honest communication and a shared commitment to doing things well.
Genuinely invested in owner success
When our owners succeed, the brand succeeds. We are not a franchise system that collects fees and steps back — we are built on the success of the people in our network.
Collaborative, not hierarchical
We work alongside our owners, not above them. The people closest to the community — the franchise owners — have real influence over how the network grows and evolves.
Responsive and available
We understand that questions and challenges don't follow a schedule. The Rec Alley franchise team is available, responsive and focused on helping owners navigate what comes up.
Committed to quality across every location
The Rec Alley name means something to families. We hold every owner — and ourselves — to a standard that protects and grows that reputation in every community we enter.
Ready to meet the team in person?
Come and hear the vision directly from Oz and the team.
The best way to understand what Rec Alley franchising offers — and whether it is the right opportunity for you — is to hear it directly. Attend an information session, register your interest or apply to begin the conversation.
Start a conversation with our team.
Register your interest and our franchise team will be in touch to learn more about your background, answer your questions and share what the next steps look like.
This is an early expression of interest — not a formal application or commitment.